Audience · —

The numbers
behind the show.

Who listens, where, and on what. A monthly read of the audience behind Made in Spain — refreshed the second week of each month, sourced from Buzzsprout, Podstatus, Meta Business Suite, TikTok Analytics, and YouTube Studio.

Vol — · № — Edited by Nalini Sharma & Laura Senior García
—
Lifetime downloads
—
—
Countries reached
Lifetime
—
Cities reached
Lifetime
—
Active markets
Apple Podcasts ranking
§ 01 · The podcast

Where they listen, and from where.

Where in the world

    —

    Where they listen
      Apple Podcasts · today

      Charting in markets across four continents.

      —

      —
      § 02 · Social

      Beyond the feed.

      —
      Instagram followers
      —
      —
      TikTok followers
      —
      —
      TikTok views
      Twelve months
      —
      YouTube subscribers
      —

      —

      § 03 · Engagement

      How the audience moves.

      —
      Cross-platform interactions
      Likes, comments, shares, saves · IG (90d) + TikTok (12mo)
      —
      Reach via discovery
      Instagram views from non-followers · the FYP & Spain-search effect
      —
      From Reels & short-form
      Share of Instagram interactions driven by Reels
      —
      TikTok unique viewers
      —
      Where the engagement lives

        Source: Instagram Insights · last 90 days · share of total interactions by content type.

        Top engaged posts · last 90 days
          —
          Sources & methodology
            For partners & press

            Want the
            full report?

            A live, more detailed read of the audience — per-city Instagram and TikTok geography, full demographic splits, 60-day social acceleration, the leaderboard of top posts, and the YouTube curve. Shared with sponsors, agencies, and press on request.

            Request the report →

            We respond to every enquiry within five working days. For partnership formats and pricing, see Partner with us.